Young Writers Trust

Writing for the Masses

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copywriter

Financial Copywriter

My name is Richard Jones. I’m a financial copywriter. I help Independent Financial Advisers and Wealth Managers make more money and attract their ideal potential client(s) by using direct marketing and direct response copywriting.

If you are an IFA or wealth manager or you advise private or corporate clients then you have just found a specialist financial copywriter who can finally help you get the clients you want and make your relationship with them as profitable as possible.

I like to make a distinction though, actually I pride myself on being ‘distinct’ most of the time, but that’s another post for another day.
As far as copywriting is concerned, I make a distinction. If you want me to write stuff that sells – whether that’s on or offline – then I write copy.

Direct response copy that sells. No fluff, no flannel, no B.S. just clear concise copy that sells your advisory or management services.

financial copywriter

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Advertising Copywriter

ATTENTION! Not to mention interest, desire and action

In this age of diverse marketing media, it’s easy to forget that there is still a role for the good old advertisement. Indeed, it can be the ideal flagship for your branding campaign, not to mention a highly effective way to generate response from a mass audience.

In both cases, however, copy is the key. Memorable headlines and short punchy copy deliver core messages and develop ideas. Long body copy, perhaps embodying concepts like NLP, holds readers so enthralled that they just have to pick up that phone.

Advertising Copywriter

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